Good Morning, A few years ago, I watched a vlog on YouTube where an influencer explained every design decision in her then under-construction dream home. Panning over dirt in the backyard, she said "We've allocated money for a swimming pool, but we have no idea what we&

Good Afternoon, I normally put my "thank you for being here!" at the end of this newsletter, but - after seeing a major aquatic industry newsletter say this week they're going to basically start paying cash (!) for hundreds of newsletter signup referrals in a lottery -

Good Morning, Did you know that May is Water Safety Month? Whether your facility has lifeguards or not, it's always a great opportunity to conduct water safety education. It can be as simple as showcasing a few tips on your organization's social media accounts; printing posters

Good Morning, If you've followed me on social media for any length of time, you know one of my pet peeves is the way drowning is reported. 'Drowning' means submersion in a liquid, so there is no "near drowning" unless there was no submersion.

Good Morning, We are a back after taking a week off. I took my aunt on Royal Caribbean's newest ship, Utopia of the Seas. I share this only because there were some truly phenomenal design decisions by the team at Martin Aquatic (Orlando, FL) I've been

Happy Friday, or Happy Monday if you're reading this next week. I'm coming to you a bit late today because my working hours may not be the same as your working hours. When I said last week I'd talk about tariffs this week, I

Good Morning, Do you ever have one of those weeks that starts out one way on Monday, but then ends up a completely different way by Friday? That's me this week. I almost missed this newsletter because I'm in Bozeman, Montana unexpectedly and didn't

Good Afternoon, The big news (if you're in Canada) is a federal election coming Monday, April 28, 2025. As you research candidates and political parties, consider asking about plans for infrastructure investment, particularly in recreation and aquatics, per the Canadian Parks & Recreation Association (CPRA) pre-2025 Budget Report.

Good Afternoon, Greetings from beautiful Banff! I'm back from Aquatech Amsterdam and wanted to take a few minutes to talk about products I saw at the show. (I will be talking about the tradeshow itself in a video, so please make sure you are subscribed to our YouTube

Good Afternoon, As a quick housekeeping item, my work plan is always to send this newsletter on Fridays, but the exact time is TBD. Some weeks it's early, and some weeks - like last week in Oslo and today with jet lag after flying home from Amsterdam -